Be visible where customers are searching

When a potential customer searches for a product on Google, Google Shopping results with image, price and stock status appear directly in the search results. It's one of the most effective sales channels for webshops - and with Shoporama you're ready from day one.

Automatic and always up to date

Your Google Shopping feed is automatically generated with all the fields Google requires: product name, description, price, image, stock status, GTIN, color, size, brand and category. When you change a price or an item goes out of stock, the feed is updated automatically. No need to lift a finger.

Google Shopping category ID

Google requires your products to be categorized according to their taxonomy. In Shoporama, you can set Google Shopping category IDs on your categories so that products automatically get the right Google category in the feed. You can also use extra fields to overwrite the category at the product level.

Multiple feeds for multiple channels

Google Shopping is just the beginning. Shoporama gives you too:

• Pricerunner feed for price comparison
• Custom feeds in XML, JSON or CSV - build your own feed for any channel
• Flexible field mapping so you decide exactly what to include
• Filters so you can include or exclude specific products

This is how you get started

Your Google Shopping feed is available at a unique URL that you copy into Google Merchant Center. From there, Google will automatically fetch your products. Read our guide to setting up Google Shopping for a step-by-step walkthrough.

Included in all plans

Google Shopping feed, Pricerunner feed and custom feeds are included in all Shoporama plans. You don't pay extra for feeds - it's part of the platform.