Replacement
An exchange is when a customer exchanges a purchased item for another, for example, a different size, color or a completely different product, instead of returning the item for a refund. For the webshop, an exchange is often preferable to a refund because the revenue stays in the store and the customer gets the right product faster.
In Shoporama, customers can make an exchange themselves in the return center: choose a new size or a different product and any price difference will be settled automatically via payment link (more expensive) or voucher (cheaper). Read more in the article Return Center.
We know online marketing in Shoporama
We've been working with online marketing ourselves for decades. As the only shop system in the country, we have spoken multiple times at conferences such as Marketingcamp, SEOday, Shopcamp, Digital Marketing, E-commerce Manager, Ecommerce Day, Web Analytics Wednesday and many more.