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Fill out the form and we will call you back as soon as possible

If we can't reach you, we'll send an email instead

Do you have a support request? Then it's better to send an email to support@shoporama.dk

Emergency situation

In case of emergencies or breakdowns, you can send an SMS to our emergency hotline

On-call phone (SMS only)

+45 29 70 15 95

Send an SMS with the following information:

  • Your name and webshop
  • Description of the problem
  • Your callback phone number

Notes: This service is only for critical situations where your webshop is down or has serious problems. For regular support, please use our normal support channels.

Conversion tracking

Conversion tracking measures when a visitor takes a desired action, such as making a purchase, so you can assess the impact of your marketing.

What is conversion tracking?

Conversion tracking is the measurement of when visitors perform a desired action on your website. For webshops, the most important conversion is typically a completed purchase, but it can also be signing up for a newsletter, creating an account or adding to cart.

Why is it important?

Conversion tracking is crucial to assess whether your marketing is working. It gives you answers to:

  • Which ads lead to sales?
  • Which channels provide the best ROI?
  • Where in the purchase flow do customers drop out?

Conversion tracking is typically set up via Google Tag Manager with Google Ads, Facebook Pixel and GA4. Shoporama supports automatic conversion tracking with the most popular platforms.

We know online marketing in Shoporama

We've been working with online marketing ourselves for decades. As the only shop system in the country, we have spoken multiple times at conferences such as Marketingcamp, SEOday, Shopcamp, Digital Marketing, E-commerce Manager, Ecommerce Day, Web Analytics Wednesday and many more.

See the full dictionary