The big guide to redirects

You create redirects when you change the URL of a product, category or similar. This is also necessary if you have moved to Shoporama from another shop system with different URL structures.

When do you need to create redirects?

• You change the URL (rewrite URL) of a product or category
• You are moving to Shoporama from another shop system
• You delete a page that has traffic from Google
• You are restructuring your online store

How to create redirects

1. Go to Settings (the gear in the top right corner)
2. Select Redirects
3. Enter the old URL (from-path) and the new URL (to-path)
4. Click Save

Important rules

• Use relative paths - e.g. /old-url → /new-url
• Redirects are 301 (permanent), which tells Google that the new URL has taken over
• Avoid chains - redirect A→B→C should be simplified to A→C
• Avoid loops - A→B→A gives an infinite redirect

CSV import of redirects

If you have a lot of redirects (e.g. when moving from another system), you can import them via CSV. The format is:

/old-url-1;/new-url-1 /old-url-2;/new-url-2

See also How to create redirects for a shorter guide.

Do you need help? Contact us at support@shoporama.dk.