Include color and size in Partner Ads feed
Guide to adding color, size and gender to your Partner Ads feed in Shoporama via product profiles and extra fields.
Partner Ads supports color, size, and gender in their feeds. For Shoporama to send this data, you must configure your product profiles with the appropriate custom fields.
Step 1: Set up the product profile
- Go to Webstore → Product Profiles
- Edit the profile your products use
- Set the "Purpose" for the attributes in the profile to one of these values:
| Purpose | Used for |
|---|---|
| color | The product's color |
| size | Product size |
| gender | Target audience (male/female/unisex) |
Step 2: Enter product data
Fill in the additional fields for each product, either manually or via CSV import.
Step 3: The feed is updated
Once the additional fields are filled out, they are automatically included in your Partner Ads feed.
Tip
These additional fields are also used by Google Shopping. Fill them out once and get better data in all your feeds.
Note
The feed is based on the store’s own product data. If, instead, you let the customer select the color as a customer input field on the product page, the color is the customer’s response for that specific order and not product information, so it won’t be included in the feed. If you want the color to be included in Partner Ads, it must be a variant or an additional field with the Purpose set to "color." See Let the customer fill in fields on the product.
See also: Partner Ads setup.
Need help? Contact us at support@shoporama.dk.
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