Emergency situation

In case of emergencies or breakdowns, you can send an SMS to our emergency hotline

On-call phone (SMS only)

+45 29 70 15 95

Send an SMS with the following information:

  • Your name and webshop
  • Description of the problem
  • Your callback phone number

Notes: This service is only for critical situations where your webshop is down or has serious problems. For regular support, please use our normal support channels.

Online marketing dictionary

There are many new words associated with online marketing. Here is a list of the most important ones.

Showing 151–161 of 161 word

Add-ons

Add-ons are accessories that customers can add to their cart with a single checkmark directly on the product page. See how add-ons work in Shoporama, even when the accessory has variants.

TOF

TOF (Top of Funnel) is the first stage of the sales funnel where you create brand awareness. Learn about TOF channels, metrics and strategy for your online store.

Transactional mails

Transactional emails like order confirmations and shipping notifications have 60-80% open rates. Learn about the types, Shoporama's email system and how to optimize them.

UGC - User Generated Content

UGC is content created by your customers, such as reviews and images. Learn why user-generated content is valuable and how to get more out of it.

UTM parameters

UTM parameters are tags added to your links that show which campaigns and channels are driving traffic and sales. Learn about the 5 parameters and proper tagging.

Webhook

A webhook automatically sends messages between systems when events occur. Read about webhooks, integrations and real-time communication in eCommerce.

WebP

WebP is an image format with smaller file sizes than JPEG and PNG. Read about WebP, image optimization and speed for webshops.

WEEE (electronic waste)

WEEE is electronic waste covered by EU Directive 2012/19/EU. Get an overview of categories, obligations for webshops and how Shoporama supports reporting.

White label

White label is the sale of other people's products under your own brand. Read about the white label model, private label and branding in e-commerce.

WMS - Warehouse Management System

A WMS helps you manage inventory, picking, packing and shipping. Learn when you need a WMS and which solutions are suitable for Danish webshops.

XML sitemap

An XML sitemap lists all pages on your online store for search engines. Learn what it contains, why it's important and how it works in your online store.