Emergency situation

In case of emergencies or breakdowns, you can send an SMS to our emergency hotline

On-call phone (SMS only)

+45 29 70 15 95

Send an SMS with the following information:

  • Your name and webshop
  • Description of the problem
  • Your callback phone number

Notes: This service is only for critical situations where your webshop is down or has serious problems. For regular support, please use our normal support channels.

Included in all packages

Statistics and analytics in your webshop | Shoporama

Dashboard, lead analysis, ABC analysis, supplier statistics and more. Make data-driven decisions directly from your admin panel.

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Statistics and analytics

Shoporama's built-in statistics tools give you an overview of revenue, margins, product performance and customer behavior - directly in your admin panel, without the need for external tools.

Data That Drives Decisions

An online store generates a large amount of data every day. The challenge is to turn that data into insights you can act on. Shoporama’s analytics tools are designed to give you exactly those insights—without requiring you to be a data analyst. Read our complete guide to analytics in Shoporama.

Dashboard

Your daily overview featuring the most important key metrics: revenue, number of orders, average order value, and percentage of repeat customers. Compare with yesterday, last week, or last year. View sales reports and the dashboard for details.

Inventory and Profit Margin

View your inventory consumption, gross profit, and gross margin month by month with year-over-year comparisons. Color coding makes it easy to spot months with margins that are too low. Get alerts for products missing purchase prices, so your numbers are always reliable.

ABC Analysis

Classify your products according to the Pareto principle: which 20% of your products account for 80% of revenue? The ABC analysis gives you the answer. Compare across revenue, units sold, and contribution margin. Filter by supplier and brand.

Supplier and Brand Statistics

View sales, revenue, and the number of orders broken down by supplier and brand. Use these figures for price negotiations with suppliers or to identify which brands are performing best in your store.

Returns Statistics

Which products are returned most often? Return statistics help you identify problem products so you can improve product descriptions, images, or size guides and reduce returns.

Revenue Over Time

View your revenue day by day, week by week, or month by month. Smart aggregation automatically adjusts the time units to the selected period, so you always get a clear overview.

And more

  • Delivery Map —see on a map where your customers receive packages, with heat maps and a live view for large screens
  • Shipping Method Statistics — see how your customers are distributed across shipping methods
  • Newsletter statistics — open rates, clicks, and unsubscribes
  • Sales statistics by product —units sold, orders, revenue, and days in stock for each product during a selected period, with comparisons and sales by variant
  • Price history — comply with the Omnibus Directive with automatic price history
  • Sales Data Export — export detailed sales data by product

All analytics features are included in your Shoporama store—no additional purchases, no limitations.

Try it for free - no strings attached

Start your free trial today and see for yourself how this feature can boost your online store. No credit card required.

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Support articles

Read our guides and get started

Are the numbers in the backend with or without VAT?

Answer whether the revenue figures on the Shoporama backend are with or without VAT.

Unsold Products: Find Your Dead Stock

"Products with No Sales" shows the items in your online store that haven't had a single paid order during the...

How to calculate the numbers in the backend

Explanation of how revenue, number of orders and profit are calculated in the Shoporama backend. See exactly which...

See the number sold of a product

Guide to see how many units you have sold of a specific product in Shoporama.

Products Sold: Sales Report and Reorder

The "Product Sales" report shows your sales by product for a selected time period, along with current inventory and...

Statistics and analytics in Shoporama

Get an overview of Shoporama's built-in statistics tools: dashboard, revenue, profit margin, ABC analysis and much...

Brand-by-brand statistics: Which brands sell the best?

See which brands are driving your revenue, how much capital each brand ties up in inventory, how to select a time...

Statistics by Supplier: Who Are You Making Money From?

See what percentage of your revenue each supplier accounts for, what’s included in the figures, and how to calculate...

Shipping Statistics: Which delivery options do your customers choose?

See which shipping methods your customers choose, how many orders each method receives, and how much they pay for...

Delivery Map: See where your customers receive their packages

The delivery map shows, on a map, where in the country your customers receive their packages. View hotspots with a...

Discount code statistics, measure the impact of your discount codes

See how many orders use discount codes, what the discount costs you and whether the codes are driving additional...

Return Statistics: Understand Your Returns and Reduce Them

How to view the Returns page in Shoporama: return rate, return amount, top-returned items, date range selection, CSV...

Timing analysis - find your busiest sales periods

Find out when your customers shop with Shoporama's time of day analysis. View heatmaps of days of the week and times...

Cost of Goods Sold & Profitability: Understand your online store's break-even point

Cost of Sales & Profit gives you an overview of your profit margin per month. Learn how to use the numbers to...

ABC analysis: Find out which products make you money

Learn how to use ABC analysis to prioritize your assortment, optimize your inventory and focus on the products that...

Open baskets - View and restore abandoned shopping carts

Abandoned baskets statistics - understand and reduce lost sales

See how many shopping carts are abandoned, what your recovery rate is and how reminder emails help you save lost...

Customer retention - target repurchase and cohort analysis

Understand your customer retention with Shoporama's cohort analysis. See reorder rates, time to repurchase and a...

Price history and the Omnibus Directive

Shoporama automatically logs price changes and calculates the correct pre-price according to the Omnibus Directive...

Export sales data from the product overview

Export a CSV file with sales data for your products within a given period.

Visitor statistics - understand your eCommerce traffic

See how many people visit your webshop, where they come from and how they behave. Understand sessions, bounce rate...

Sales reports and revenue in dashboard

Guide to the Shoporama dashboard: view revenue, orders, and visitors on the home page; customize the dashboard with...

Sales per channel - see which channels are driving revenue

Find out which channels are generating revenue in your online store. Shoporama's sales per channel statistics show...